Most business owners know they should treat the equity in their business like gold. Business owners work hard and have heard stories of "vulture capitalists" taking over companies, raiding the coffers, and leaving owners with nothing. Many feel the relationship between investor and business owner is inherently contentious and bound for conflict. This article will attempt to get you to think another way; like a Silicon Valley start-up company owner, not a obstinate restaurant owner resisting change.
Shark Tank is great fantasy. You get your 15 minutes of fame on TV and a chance to walk away with a life changing investment in your business. From the viewer's perspective, it looks like more than half of the business owners making a pitch receive at least one offer from a tough negotiating Shark. With odds like that you could take your company down the world famous Sand Hill Road in Silicon Valley and end up with a couple dozen offers to choose from.